User Behavior

User behavior refers to the actions and interactions of individuals as they engage with a product, service, or system. This concept encompasses how users navigate websites, use applications, respond to marketing, and make decisions during their interactions with technology or brands. User behavior analysis involves studying these actions to understand preferences, motivations, and patterns, which can inform design, marketing strategies, and overall user experience improvements. By examining user behavior, organizations can optimize their offerings to better meet the needs and desires of their audience, ultimately enhancing satisfaction and fostering loyalty.