Food and Beverage refers to the industry and category involving the production, distribution, and consumption of food and drink items. This encompasses a wide range of activities, including the cultivation and processing of ingredients, food preparation, cooking, serving, and the sale of consumables at various venues like restaurants, cafes, bars, and retail shops. The term also includes the marketing and catering aspects of the industry, as well as considerations around dietary needs, food safety, and nutrition. Food and Beverage can further be divided into subcategories, such as alcoholic and non-alcoholic beverages, various cuisines, and types of service (e.g., fast food, fine dining, etc.). Essentially, it relates to everything associated with what people eat and drink, highlighting its significance in culture, lifestyle, and economics.
The iconic Hi-Chew celebrated its 50th anniversary at a vibrant event in Tokyo's Shimokitazawa ADRIFT, drawing fans of all ages. Japanese boy band Naniwa Danshi highlighted their personal connections to…